MARKETING
CPB marketing strategy relies upon marketing research, understanding customers and their requirements, product modifications or innovations and defining an appropriate communication strategy with developing a connect with the customers. We also concentrate identifying limited resources on the greatest opportunities to increase sales achieving a sustainable competitive advantage. The proposed marketing strategies of CPB are as follows:
Care Pro provides a wide range of marketing services and consultancy in microbial product handling, distribution, storage and application based technical services.
Marketing division coupled with R & D and Production division involved in product customization as per market demand and offer customized solution to the extent product design and application type.